Why Are More Customers Choosing Low & No Alcohol Drinks?

Low and no alcohol drinks have become a key part of many drinks ranges. What was once a niche category is now something customers actively look for, whether they're driving, moderating their alcohol intake or simply looking for an alternative. Having a selection available helps foodservice operators ensure there's something for everyone, whatever the occasion.

How Has the Quality of Low & No Drinks Improved?

Today's alcohol-free drinks are a world away from the options available a few years ago. Brewers, cider makers and spirit brands have invested heavily in developing products that deliver on flavour, helping customers enjoy the same experience without the alcohol. As quality continues to improve, more consumers are choosing low and no alcohol options as part of their regular purchasing habits.

How Do Low & No Drinks Support Different Drinking Occasions?

Not every customer wants an alcoholic drink, and low and no options help foodservice operators cater for a wider range of occasions. From lunchtime visits and family meals to designated drivers and midweek socialising, these products provide greater flexibility across the day.

Why Is Low & No Alcohol a Growing Opportunity for Businesses?

As customer demand continues to grow, low and no alcohol drinks can help attract new customers while encouraging groups to stay together rather than limiting their choices. A well-balanced range can help you to create a more inclusive offer and ensure none of your customers feel overlooked.

What Makes a Successful Low & No Alcohol Range?

A successful low and no alcohol range should include a mix of familiar favourites and newer alternatives. Alcohol-free beers, ciders, spirits and ready-to-drink options can help create a drinks offer that appeals to a broad range of customers and occasions.