- Over 150 Retail lines
- New contemporary packaging featuring a strong yellow price band
- Features popular '2 for' mix and match multibuys flashed on packs
- On-Pack multibuys delivering minimum 20% POR
- Minimum 30% POR on the single price point
- Exclusive to Booker
- Fantastic quality
- All products quality benchmarked against mid-tier products
We continue to expand the Happy Shopper range, recent launches include products such Happy Shopper Hand Cooked Crisps, Happy Shopper BBQ Hoops, Happy Shopper Tropical Slices, Happy Shopper Cola Bottles, Happy Shopper Soups, Happy Shopper Frozen Garlic Bread Slices to name a few.
"Over the last few months I’ve been trying to tighten up my range across the store to focus more on lines that drive sales and profits. The Happy Shopper range definitely does that. The snacks range in particular is just huge in the store because it gives my shoppers what they’re looking for: quality and value. “Today’s shoppers are looking for great value all the time, but they don’t want to compromise on taste. The Happy Shopper delivers for them on all fronts, big packs, great taste and great prices."