Booker knows what caterers want for Christmas

Date released:  25th November 2011
As one of the leading wholesale firms in the UK, Booker (https://www.booker.co.uk/home.aspx) knows what caterers want for Christmas: choice, price and service. Christmas is one of the busiest times for caterers so they need their wholesale catering supplier to rise to the challenge, which is exactly what we do, helping catering companies have a profitable and successful festive season.

Choice

At Booker we understand that choice is vital to caterers, whether they are large name wedding organisers or a small country pub. If they have the greatest choice of products at their fingertips then they can offer the best to their customers whilst also saving money. We work hard to bring Booker customers the widest choice of the top brands that they have come to rely on, the ones who offer the finest products, from fresh wholesale fruit, meat, and veg to alcohol and soft drinks - in fact all the catering supplies they could possibly need.

Choice is particularly important at Christmas time, when customers became that little bit more demanding and catering companies need to choose items such as crackers, festive food and Christmas tableware that they don't require during the rest of the year. Here at Booker we give our customers just as much choice at Christmas time as we do all year-round so that they can make their festive period go as smoothly as possible.

Price

The bottom line is central to every catering company's success and in the current economic climate companies are looking for value more than ever before. At Booker we pride ourselves on a consistent commitment to offering our customers the lowest prices possible, whether they buy in bulk or need to purchase just a few items. After all, if caterers can secure the best price possible, they can pass the savings on to their customers and everybody's happy!

Everyone spends a little more at Christmas - people spend money eating, drinking and being merry so caterers are busy; caterers spend money on essential supplies to keep their customers happy; and in turn we keep our catering customers happy by keeping the prices low.

Service

Finally, there's our customer service, one of the most far-reaching of any wholesale company in the UK. Booker offers a huge range of 'over and above' services all year-round, including 'pay as you go' payment terms, unbeatable retail offers and a drop shipment service. We also provide an excellent wine list service, using the expertise of our wine buyers to hand-pick three wine lists which are both excellent quality and great value.

When it comes to Christmas time, we like to go one step further. The Booker Festive Menu provides caterers with five fantastic festive feasts of starters, main courses and desserts as well as a great buffet option. This helps our customers cost out both traditional options and new lines that they may not have tried and make the most out of this profitable time of year.

To find out more about how Booker is helping catering companies get what they want this Christmas, go to https://www.booker.co.uk/home.aspx.


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