Booker

Afternoon Tea on a Budget

: Mark Greenall     : 14th December 2015

Did you know that afternoon tea is considered to have been invented by the Duchess of Bedford in the 19th century? Neither did we!

But what is quite obvious is that since its creation it has become part of the English – and British – tradition and has grown from strength-to-strength.

Today, afternoon tea is still considered a luxury - a treat – but whether it's taken at high-end hotels, a trendy café, aboard a British red bus, an old steam train, or even a local cafe – afternoon tea can delight your senses (even when it's on a budget).

Afternoon Tea -

You might expect top-tier premium products on such a menu, but that is not always the case; some establishments opt to use the nation’s favourite tea*, PG Tips 1150? Why not. With good quality control and attractive pricing you can provide a good product even from the most cost efficient business.

The secret to a good afternoon-tea is not just the selection of tea, but also the many delights that are offered with it. A wide selection of sandwiches and confections are a key element of the occasion.

Afternoon Tea -

Hearty Sandwiches

Classic Cucumber – 19p Per-Serving**
  • 1. Farm Fresh Cucumber – 6 Slices
  • 2. Lurpak Spreadable Slightly Salted – 2g
  • 3. Kingsmill Tasty Wholemeal Medium Bread – 2 Slices
Prawn Sandwich – 35p Per-Serving**
  • 1. Chef’s Larder Prawn Mayonnaise Filler – 30g
  • 2. Lurpak Spreadable Slightly Salted – 2g
  • 3. Kingsmill Tasty Wholemeal Medium Bread – 2 Slices
Egg Mayonnaise Sandwich – 22p Per-Serving**
  • 1. Chef’s Larder Egg Mayonnaise Filler – 30g
  • 2. Lurpak Spreadable Slightly Salted – 2g
  • 3. Kingsmill Tasty Wholemeal Medium Bread – 2 Slices
Ham Salad Sandwich – 54p Per-Serving**
  • 1. Houghton’s Hams Sliced Cooked Ham – 1 Slice
  • 2. Florette Crispy Salad – 5g
  • 3. Salad Tomatoes - Half of a Tomato
  • 4. Lurpak Spreadable Slightly Salted – 2g
  • 5. Kingsmill Tasty Wholemeal Medium Bread – 2 Slices

Delicious Confections & Cakes

  • Chef’s Larder Premium Luxury Chocolate Fudge Cake (M131356) – 43p Per-Serving**
  • Petit Fours - Brioche Pasquier Sweet Petit Fours – 28p Per-Serving**
  • Macarons - Brioche Pasquier Macarons – 28p Per-Serving**
  • Sargent’s Luxury Mini Mince Pies – 19p Per-Serving**
Afternoon Tea -

Example Cover/Serving

  1. Item
  2. Weight
  3. Avg Cost
  1. Sandwich
  2. 2 Sandwiches
  3. 70p
  1. Petit Four
  2. 4 Petit Fours
  3. £1.11
  1. Macaron
  2. 2 Macarons
  3. 56p
  1. Mini Scone, Jam Cream
  2. 2 Scones
  3. 77p
  1. Tea/Coffee
  2. 2 Pots
  3. 8p
  1. Milk
  2. 40ml
  3. 2p
  1. Sugar
  2. 6 Cubes
  3. 10p
  1. TOTAL: £3.33
  2. SELL PRICE: £10.00
  3. PROFIT: 60%

* Source: Nielsen Retail Grocery Value Sales 52 w/e 6 Dec 14

** All costs-per-serving are from the 2015 version of the “All About Food” book

All images are for illustration purposes only. Products may vary.