The Meal Deal – a very well-known concept and a great way to upsell to your customers to pass on great savings (while making a healthy profit). Have you considered offering it to your customers?
It is also well known that price is a key driving factor towards consumer purchasing. In the Food Pocket Book 2015 Report, price is an ever increasing factor, with 36% of surveyed shoppers saying that it is the most important factor, and a staggering 90% of shoppers regarding price in their top 5 factors for purchasing.*
Sometimes a good price is not enough to attract purchasing from consumers, so why not supplement your normal in-store promotions with a meal deal multi buy?
Generating more business for your promotions
Having a set of great and new promotions or deals can bring people to your shop via word of mouth, but many retailers are now using the power of social media to spread the word further, and create real and lasting engagement with not only the product brand, but your business’ brand as well.
Booker has been listening to the trends in the retail and catering sector and has seen a real need for social media guidance – to fill this need we’ve put together a comprehensive Social Media guide!